7 Vital Steps to Position Your Company for Acquisition

Michael O. "Coop" CooperAsk the Coach, Client Success Stories, Coaching, Entrepreneur.com, Leadership, StrategiesLeave a Comment

This article originally appeared on Entrepreneur.com You’ve built a company from scratch and now you’re ready to sell it. First off, congratulations! You’ve done something that most people will never do, and that’s pretty amazing. Selling your company is a big deal. If you position yourself well, you stand to gain enormously. I recently spent time working with several entrepreneurs … Read More

11 Leadership Takeaways From Burning Man

Michael O. "Coop" CooperAsk the Coach, Coaching, Leadership, ReadWrite.com, StrategiesLeave a Comment

This article originally appeared on ReadWrite.com Burning Man may seem like a strange place to glean business lessons. But it’s where I’ve learned invaluable leadership skills, gained a ton of experience around human motivation, and brought these abilities to bear on my professional life. I run a large 14-year-old theme camp in the Black Rock Desert at Burning Man, and … Read More

8 Time Buckets That Entrepreneurs Can Use to Maintain a Healthy Business and Lifestyle

Michael O. "Coop" CooperAsk the Coach, Coaching, Entrepreneur.com, Leadership, Mindset, Strategies, Time Management, UncategorizedLeave a Comment

This article originally appeared on Entrepreneur.com Entrepreneurs are blessed with a boundless creative force. Inspiration and ingenuity are always in abundance. However, business owners tend to struggle with time management. If this sounds like you, help has arrived. While innate creative talent cannot be taught, time management can. With a bit of organization and mindfulness, entrepreneurs can maintain a healthy … Read More

Use the Metrics that Really Matter in Your Business

Michael O. "Coop" CooperAsk the Coach, Change, Coaching, Entrepreneur.com, Leadership, Mindset, StrategiesLeave a Comment

This article originally appeared on Entrepreneur.com Gross profit. Sales revenue. Cash on hand. All of these are important metrics, but they may not be the most important metrics for your business. When I start working with a new client, I always ask which metrics they track on a frequent basis. I’m often surprised that most people only track a handful, … Read More

What Creatives Can Do About Feeling Undervalued and Underpaid

Michael O. "Coop" CooperBrain Types, Change, Coaching, Entrepreneur.com, Leadership, Mindset, Right Brain, StrategiesLeave a Comment

This article originally appeared on Entrepreneur.com Creative entrepreneurs have a brain type that I call Innovators + Influencers. When we come up with ideas or make connections between disparate topics or subjects, it often comes in a “flash of brilliance.” While that may seem like it’s easy or involves no work at all, the reality is that this type of … Read More

Motivate Customers to Buy Based on Their Brain Type

Michael O. "Coop" CooperBrain Types, Entrepreneur.com, StrategiesLeave a Comment

This article originally appeared on Entrepreneur.com. Marketing your goods and services to specific brain types provides a unique and powerful technique for communicating directly to what motivates people. If they aren’t motivated to buy, odds are you won’t sell much. Focusing on brain types is a great way to make sure your marketing speaks to people in a way that … Read More

Ask the Coach: How Do I Hire the Right Creative?

Michael O. "Coop" CooperAsk the Coach, Coaching, Leadership, StrategiesLeave a Comment

This week in the Ask the Coach column, we’ll focus on hiring creatives. Sally writes, “When hiring employees for creative roles, what should you be looking for?” And, “What are the top three interview questions you should ask and what are the answers you want to hear?” Sally, congratulations on asking two really important questions. Most people think they know … Read More